Last year’s 5th birthday home brewing competition, in collaboration with The Malt Miller was a success beyond what we could have ever imagined! We were delighted to play a part in the winner, Sam Jones, along with his business partner and serial home brewing medal collector Fraser Withers going pro as Middle Child Brewing. Sam’s winning Belgian Wit (co-brewed with Fraser) took home the prize against very stiff competition and Middle Child used the opportunity to brew one of their recipes here with us to launch their brand alongside their own beers, to high acclaim.
Judging 120 odd Belgian Wits was the very definition of palate fatigue and we found the task incredibly challenging. This year, we’re widening the scope of entry to include anything you might consider ‘West Coast’ in style. That might be a West Coast IPA, Pale Ale, American Brown, Red IPA, Cascadian Dark Ale – you get the picture. The winning entry will have a pronounced American hop character, good bitterness and clarity and be recognisably West Coast in style. That’s the only criteria, so get those thinking caps on!
We have a few of his awesome beers as recipes on our site if you want to use them for examples of how Andy builds brews these beers:
And we also have some of his recent beers available to buy should you require more inspiration.
The following beer styles are what Andy would like to see you brewing and entering:
West Coast APA
West Coast IPA
West Coast DIPA
West Coast BIPA
These beers are meant to be clean, clear (not murky), crisp, dry, bitter, piney, resinous, and just all round super awesome. You need to blow his socks off basically with something that is a great example of what these beers represent.
PLEASE READ ALL OF THE FOLLOWING CAREFULLY BEFORE ORDERING
There are 150 entries in the competition to win the chance to brew your first pro beer at Elusive Brewing and to learn from Andy Parker. Full competition details are on the Elusive Brewing website here.
Ordering this product is your entry to the competition, it will contain two products which can be used but are not essential to use in your recipe design:
100g of Strata T90 hop pellets
1 x Bry-97 yeast
Please read carefully what is and isn’t included with the kit, for example no malts, no adjuncts, this is all to be decided by yourself, we would recommend that you start to build your basket in preparation for your brew, so all you then need to do is add the entry on the day it is released.
Please ensure you have everything you need in your basket before paying, as we do not have the capacity to go back and amend orders after being placed as the team will be focusing on trying to get our usual orders out.
The 6 digit order number from you buying this will need to be written on the labels included with the kit along with the beer style you choose to brew. It will not be possible to confirm receipt of your entry, however any damages will be reported to the sender.
Competition entry orders will only be sent using courier to ensure that they arrive with entrants quickly.
Judging will be completed on the 8th of July. Unfortunately it is not possible to provide feedback to all entrants. The judges decision is final. More information can be found on Elusive Brewing blog post
£500 cash from Elusive Brewing
£500 store credit with The Malt Miller
Additional prizes from our sponsors TBC
Work with Elusive to design and develop a commercial recipe (doesn’t have to be the winning recipe) which we’ll release branded as you wish, with your name front and centre
A launch event to celebrate your success
If you are looking to progress towards a commercial venture, we’ll provide further support and mentoring to help you in following your dream!
Over 18s and UK residents only (we can only launch the winning beer in the UK)
Strictly one entry per person. Anyone found to have entered multiple times will be disqualified
Entrants must submit three bottles or cans which are clearly labelled using the sent with your entry pack and free of any other distinguishing marks
Entries must arrive at The Malt Miller in Swindon by Wednesday 6th July and the entrant is responsible for the safe shipment and receipt of their entries
It will not be possible to provide feedback to all entrants
Entries will be judged according to the chosen styles with the winning beer selected by the judges as being the best beer entered
The judges decision is absolutely final in all aspects of the competition
Winner to be announced after judging has completed by Elusive Brewing
The winner will be responsible for any travel costs associated with brewing and launching their beer